Leveraging the strengths of other organizations that have a complimentary set of products, services or initiatives to yours is a valuable way to grow your market-share. Partnering opportunities are mutually beneficial go-to-market activities among two or more organizations that share similar markets or values that can be collaboratively promoted. This could be collaborative marketing campaigns, bundled product offerings or a combination of the two. This very common and a great way to share expenses associated with go-to-market activities.
BUSINESS DEVELOPMENT ACTIVITIES
- Cooperative Retail Marketing Campaigns - Manufacturer & Manufacturer
- Cooperative Channel Marketing Campaigns - Manufacturer & Manufacturer
- Bundled Product Promotions - Manufacturer & Manufacturer
- Branded Product / Rebranded Products - Retailer & Manufacturer
- Distribution Agreements - Overseas
- Distribution Agreements - Traditional & Niche
- Import & Export Agreements - Freight Forward, Customs, Taxes & Tariffs
- Spiff Program Management
- Marcom & Coop Marketing Program Management
- Channel Marketing Collateral
- Hewlett Packard and Intel consistently do "Powered by Intel" marketing
- Hewlett Packard and Avid Technology promote "Avid Certified" HP Workstations to the Media and Entertainment Market
- Warranty Service Provider and TradePort designed a warranty and service depot offering to support Coby products in Retailer locations that no longer have a warranty following Coby's Chapter 11 filing
- Jabil and TradePort designed a program to re-brand or harvest non-COPPA compliant Tabeo tablets in Toys R Us inventory
- Westinghouse, NETi and TradePort designed a "Return to Vendor" program to support defective Westinghouse televisions returned to retailers and eTailers
REVERSE SYNERGISTICS PROGRAM
From a supply-chain standpoint, the buyers are able to purchase product in bulk from manufacturers, gaining the maximum volume discount and optimal return privileges.
FOCUS ON WHAT
YOU DO BEST -
LET TRADEPORT HANDLE
Contact us today to learn how TradePort can help your business.